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The INSIGHT blog is brought to you by the executive consultants and partners of EyeTraffic Media. Our ever-evolving blog forum offers independent commentary and reflection on the application of interactive marketing and the penetration of new media.
Friday, June 30, 2006
TiVo Goes To Broadband
Author:
George Assimakopoulos
Managing Director
Many of our clients have been asking when their DVR players and the Internet will become unified. In a move to offer customers a more complete service - and an expanded portal that advertisers may choose to place ads through - TiVo announced this week a rollout of a host of broadband services that include access to podcasts, games, music, and online movie ticketing, through the user's living room TV.
This offering gives TiVo users who also have broadband connections the ability to access any podcast on the Web, and play the audio on their TV sets. The other Web services include several games, as well as online movie ticketing through Fandango, and access to Live365's hundreds of Internet radio stations. All the services are available to any broadband-connected TiVo user at no additional charge.
The service was offered to TiVo users along with a set of services from Yahoo!, including access to Yahoo! Photos through the TV, and weather and traffic reports. So now - your TiVo can do more than simply pause live TV.
George Assimakopoulos
Managing Director
Many of our clients have been asking when their DVR players and the Internet will become unified. In a move to offer customers a more complete service - and an expanded portal that advertisers may choose to place ads through - TiVo announced this week a rollout of a host of broadband services that include access to podcasts, games, music, and online movie ticketing, through the user's living room TV.
This offering gives TiVo users who also have broadband connections the ability to access any podcast on the Web, and play the audio on their TV sets. The other Web services include several games, as well as online movie ticketing through Fandango, and access to Live365's hundreds of Internet radio stations. All the services are available to any broadband-connected TiVo user at no additional charge.
The service was offered to TiVo users along with a set of services from Yahoo!, including access to Yahoo! Photos through the TV, and weather and traffic reports. So now - your TiVo can do more than simply pause live TV.
posted by Eye Traffic @ 9:19 AM | 0 comments 
